4PH Program Launch Brings Affordable Housing to Pulilan
PULILAN, Bulacan – The Social Housing Finance Corporation (SHFC), in collaboration with the Pulilan local government, officially launched the Mom’s Ville housing project under the Pambansang Pabahay para sa Pilipino (4PH) Program on May 16. The launch took place at the Bukid Government Center in Barangay Peñabatan, marking a significant step forward in providing affordable homes for Pulilan residents.
This 4PH program launch event was led by SHFC’s President and CEO together with the Pulilan Mayor, signaling the start of President Ferdinand R. Marcos Jr.’s flagship housing initiative in the area. The project aims to offer affordable, inclusive, and resilient housing solutions specifically designed for low-income families in Pulilan.
Project Details and Community Impact
Mom’s Ville had its groundbreaking ceremony earlier, attended by key government officials, demonstrating the national government’s strong commitment to meeting the housing needs of Filipino families. According to sources familiar with the project, the development will feature eight five-story buildings designed to accommodate over 1,000 families.
In addition to residential units, the project will include commercial spaces and Kadiwa Centers. These centers will provide livelihood opportunities for residents and ensure easy access to essential goods, boosting local economic activity and community well-being.
Encouragement to Beneficiaries
The SHFC leadership encouraged future homeowners to take full advantage of this opportunity. One executive said, “To all the beneficiaries, take advantage of this opportunity to secure a home for your family. I assure you that we will fast-track the completion of this project and deliver the homes you have long dreamed of.” This promise reflects SHFC’s commitment to timely project delivery.
Local Officials Express Support
Pulilan’s mayor expressed gratitude to SHFC for turning a long-held vision into reality. She stated, “The dream of providing safe and dignified homes for every Pulileño family is finally becoming a reality.” This sentiment underscores the positive impact expected from the 4PH program launch.
Project Progress and Nationwide Developments
After the launch, government officials inspected the construction site to monitor progress, ensuring the project remains on track. The Mom’s Ville development is managed by AVECS Corp. and is part of a broader effort, with over 80 housing projects underway nationwide under the SHFC umbrella.
Other notable projects include People’s Ville in Davao City, Crystal Peak Estates in Pampanga, Valley View Township in Misamis Oriental, and San Miguel de Manila Residences and Port Town in Manila. These projects collectively reflect the government’s ongoing drive to address the country’s housing shortage through the 4PH program.
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