Jollibee Disqualifies Invalid Winners in Burger Blowout Promo
Fast-food leader Jollibee Foods Corp. recently disqualified invalid major prize winners from the Week 3 raffle draw of its burger blowout promo. This decisive action came after widespread public concern over suspicious entries, including names such as “Bonita Gulgowski,” “Albert Goldner,” and “Norbert Pfannerstill,” which many believed to be fabricated or AI-generated.
Officials reported that the investigation uncovered fraudulent activities where third parties exploited the system by submitting multiple unauthorized entries despite existing safeguards. In response, Jollibee immediately implemented corrective measures to protect the integrity of the promotion.
Investigation Reveals Fraudulent Entries
According to sources, Jollibee discovered that during the Week 3 draw, some parties deliberately manipulated the raffle system. Community members noted that this breach compromised the fairness of the contest, prompting the company to act swiftly.
Jollibee proactively sought the Department of Trade and Industry’s (DTI) approval to temporarily suspend upcoming raffle draws while the issue was addressed. This step was taken to ensure transparency and maintain consumer trust.
Redraw to Ensure Fairness and Compliance
With the invalid major prize winners disqualified, Jollibee announced a redraw for Week 3. This move aims to guarantee fairness and adherence to the official rules. Local leaders emphasized the importance of upholding the promotion’s credibility for all participants.
Special Raffle as a Gesture of Appreciation
Following the incident, Jollibee committed to holding a special raffle as a token of gratitude to its loyal community. Officials noted that the schedule for this special event, along with the Week 3 redraw and the draws for Weeks 4 to 6, will be announced soon to keep the public informed.
Strengthened Verification for Future Draws
The company has reinforced its verification and validation processes in compliance with DTI directives. These enhancements aim to prevent similar issues in future promotions and uphold the integrity of the burger blowout promo.
DTI Commits to Monitoring Promotions
The DTI, in a separate statement, supported Jollibee’s explanation and assured the public of continued vigilance. The department will closely monitor trade promotions to protect consumers and maintain a fair business environment.
“The Department shall continue to oversee the resumption of the Jollibee Burger Blowout Promo and similar activities to ensure fairness and transparency in all promotional undertakings,” officials reported.
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